Whatever you want in life will usually have a person guarding it with the power to say yes or no to you.
I call this a big person.
Big people didn’t get to a position of power by accident. If you want what only they can say yes to then you need to understand how big people think and speak in a language they understand.
Big people value the following:
What can you do for me?
No one cares that you are a nice person (although it helps). What truly matters is having something that the market desires. For a big person this can be access to your network, money, a relationship or a chance to promote their brand. Perhaps you can trade contact information, make a valuable introduction or simply remind them of their awesomeness.
Are you going to waste my time?
Time is a nonrenewable resource. It’s the only thing money can’t buy. Big people got where they are by being ruthless with it. When you pitch them make sure…